Empowering Grassroots Basketball: When Footlocker & Livity approached us to enhance their Raise The Game program, we embarked on a journey to uplift basketball communities. Our collaborative efforts led to the creation of city-specific branding, spanning from London to Paris, Barcelona to Milan. This branding celebrated the local talent propelling the basketball culture forward. We brought these cities to life through court-specific projects, weaving compelling stories and engaging interviews that fueled the program's success.

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